The business you should not start in 2020 Only the brave can be entrepreneurs. Starting your own business is an incredibly daunting venture. It is probably one of the biggest risks a person can take. There are zero assurances that it will succeed. If it does, then a person can live out the rest of their days being the masters of their destiny.
They do not have to deal with bosses, they make their hours and they get to profit directly from the success of their business. On the other hand, if it fails then they lose everything. The chances are they put every single penny to their name into the venture and if it doesn’t work out then they will most likely be left destitute. How then, does one prevent this? Do they simply not try at all and remain a cog in a bigger system?
There are a few things that need to be considered and done before starting a business. One of the most important of these being research. If there is a gap in the market which an entrepreneur can fill, then the chances of success increase. If the desires spot is already saturated, then the competition may hinder success entirely.
The job market does not stagnate for long. Businesses that were profitable 20 or even 10 years ago, may not necessarily be the safest bet today and should be avoided at all costs. These are some businesses which currently would most likely be unsuccessful.
Everyone needs to eat, and no one will stop getting married or throwing celebratory parties. This is generally the rationale that a prospective caterer would adopt. It is not necessarily untrue. People do love events with food and even more so, they love gourmet food. Caterers are needed for weddings, engagement parties, birthday parties, anniversaries, graduation parties and corporate events. The list is endless. The people who hire caterers spend hours and a countless amount of money planning and deciding on the menu. These things considered, it is not unreasonable to think that catering is a good business opportunity. Or is it?
The Business you should not start in 2020
Firstly, start-up costs are substantial. Certificates need to be purchased or obtained, premises need to be rented, staff hired, and equipment bought. Once all this is done then a client list needs to be built up. The demand may be there, but so is the competition. Even if all of this is completed correctly if the events the business is hired for are not regular then staff becomes an active concern.
It is not easy to keep full-time staff if a catering business has time-lapses between events. Part-time workers can be hired, but this comes with its own set of problems. These are just a few of the internal obstacles which a caterer may face.
External factors which are influencing the success of catering companies are the availability of other options. This is not because of the existence of competing catering companies, but rather other types of catering options. Mini-burgers and cocktails sausages have become quite outdated. These days people have the option of hiring food trucks for example. These allow guests to choose from a menu of items that are both tasty and unique.
2. Web design
This is the computer age, there is no doubt about that. The amount of time that individuals spend on their computers and online is increasing with each year. New websites pop-up daily and disappear just as fast. Why not get in on the action? How hard could it possibly be? You only need to know HTML and have a bit of designing experience, right? This may have been true 20 years ago when the internet was still new, this is not the case today where we are well into the 21st century.
Web designing has gotten a tad more complicated than a few lines of HTML. CSS, WordPress and graphics software is essential for designing a high-quality website and high-quality is undoubtedly the order of the day. Clients are aware of the standard that exists in the market and they will demand it every time. With the current technological climate, only experts in their field can break away from the pack and have a fully sustainable business.
Time to develop the required skills is not the only cost paid to become a successful web designer. There is actual money involved and a lot of it paid out regularly. Software for web design is expensive to start and the costs increase as new updates get released.
If the time to develop the skills and money to purchase the tools for skill and product development is not an insurmountable obstacle. Then the last thing to consider is knowledge of the industry and creative talent. A successful web designer needs to be intimately aware of what the clients want, what is popular and what is current. They also need to be able to deliver this uniquely and creatively.
3. Travel Agency
Traveling the world is a very popular bucket list item. People work to go on holiday. They save bits and pieces everywhere they can so that at the end of the year they can jet off to an exotic location. Here they have visions of lounging on a beach, eating exotic food and meeting exotic people. Traveling is a character-building and expanding experience. But, it is also daunting. Even if you are heading to a country where they speak the same language as you, getting ones, the bearing is tough and avoiding scamsters is even harder. This is where travel agents come in.
They are supposed to remove all these obstacles by offering package deals which include flights, accommodation, airport transfers, and tours. These offerings can be tailor-made to suit each travel needs. A travel agent gets paid to spend their days compiling and selling these packages. On the surface, this job may sound enticing and starting a travel agency may seem like a venture which may stand the test of time.
Once you dig a little deeper, the flaws of this plan start revealing themselves. Firstly, people can be difficult. Each has its specific insecurities and needs. To run a successful travel agency, one would need to be exceptionally good people’s person. They must be able to soothe fears, deal with demands and smooth bumps in the road.
The other obstacle is the internet. People can research and plan their holidays at the click of a button and it can be done 24 hours a day. Chances are, it will land up being cheaper if a person scouts deals and specials on their own. This ease of access has substantially decreased the travel agent’s client base.
All of this is true, and it makes for a very reasonable business model. Or at least, it did. Big scale competition is making a sizeable dent in these enterprises’ bottom line. Big clothing brands can offer their clothes at a competitive price. This is because they have the luxury of bulk production, thus decreases the cost, and therefore the price, of each item.
This is also another industry which is being pummelled by the internet. These same big clothing brands have taken advantage of the purchasing benefits offered by the internet. They now have online stores that offer clothes at significantly reduced prices. This is possible because online sales require less manpower and facilities, which collectively decrease operational costs.
Buyers can shop for discounted items from the comfort of their homes. Furthermore, these items are delivered directly to their doorsteps. There are not many who would turn down this option and head to the store down the road instead. Little clothing stores may maintain some internet wary customers, but this is not guaranteed to last long.
5. Taxi Companies
Traffic is a hassle and cars are expensive to purchase and maintain. Scores of people avoid the headaches of driving altogether, and simply opt for public transport or taxis. These options eliminate the need to stress about parking, drinking and driving, and the morning rush. Sitting in a bus or taxi allows the passenger to relax and maybe even get some last-minute work done. Until the advent of affordable and reliable self-driving cars, people will always need other people to drive them around. This makes working in the transport industry a relatively safe career prospect, but it is not necessarily a lucrative one.
A person who is looking to start up a taxi service will most likely not drive the cars themselves. They will hire people. These people are not excessively qualified and therefore they will be paid wages which are shockingly close or even below minimum wage. This will already diminish the mood and satisfaction level of the workers. Added to that, will be customers.
These customers could be rude, disrespectful and downright abusive. Taxi drivers also need to actively seek out customers. They must sit in traffic and roadblocks all day, only to speed up to the curb in a feeble attempt to catch the one person who is looking for a taxi in a sea of taxis. The result being, that taxi drivers are mostly unsatisfied and unhappy.
This human element of running a taxi business would probably be enough to turn a person off the venture. If it is not, then the battling bottom line may be sufficient. Apps like Uber, are growing their market share daily. These lost customers are steadily diminishing the profits of traditional taxi businesses.
6. Real Estate Agencies
Real estate agents are essentially their bosses. They determine their hours and generally, their profit is directly related to how much work they put in. A slacking real estate agent is an unsuccessful one. Every little thing an agent does for their business can be directly seen in their sales and profit margin. If a person has enough start-up capital, guts and a team of dedicated agents who are willing to fight tooth and nail for their fair share of the market, then one could theoretically run a successful real estate agency.
The problem with this business plan is that others have it and others have had it before. The real estate business is quite dominated by big and reputable companies. This is not only because they have deep pockets that enable visibility and a mountain load of advertising. Buying and selling a house is an enormous investment. Property is the biggest purchase most people will make in their lifetime. These high stakes tend to make people anxious. They are more comfortable dealing with large, international companies that have a large client base.
It is a risk entrusting a small company with your biggest asset. More clients mean, more competition for your property which inevitably results in a better selling price that is achieved. If, however, a small company does enlist some clients, then they must be prepared to deal with the consequences.
They must be equipped with a buyers and sellers list as well as the money and resources to ensure marketing, selling and transfer of each property. People can also be fickle creatures when it comes to their houses. They can be temperamental and simply hard to deal with.
7. Software company
Well, if Bill Gates did it then why can’t I? Software development can be an incredibly lucrative business. There is always a very high demand for new technology and software. All of this is true. However, this does not mean that it is easy money. Software development is not only a long process, but it is an incredibly expensive one.
Initially, there needs to be a large opening bank balance that can sustain a development project for a couple of years. This will need to be enough to cover resources, facilities (which will most certainly include a testing lab), and software developers. Once a product is completed, more money will be needed to push it into the market. The industry is littered with new developments and it will take a fair amount of fight to push one’s way to the front.
Even free flowing finances is only enough to get a person halfway to the finish line in the software development race. The other half is plain old ingenuity and creativity. Bill Gates and Steve Jobs became titans because they offered something which no one else did. They were innovators, they had the vision. They did not offer a subpar product which was just derivative of other readily available products.
It has been established that the development process is an expensive one. The product that is being developed better be a good one. It must be much better than good if it is going to be fiscally worth it. Spending years and truckloads of money on a product that is neither creative nor marketable would be a superb waste of money. One which a company and the owner along with it, is unlikely able to recover from.
The Business you should not start in 2020
A picture captures a moment. It captures a time, a place and is supposed to be a palpable reminder of past times. This is what the photography business banks on. The idea is simple. A photographer can utilize light, composition, and intuition to capture a moment. They can capture the scene, the essence, the emotion and to reproduce something even better than the original. There is magic involved here. It is an art; a skill and it is not something that everyone can do. There is no falsehood here. It is not only a sales pitch, but it is also the reality.
And yet, starting a photography business is probably one of the worst business ventures a person could delve into. This is because our idea and perception of photos have changed. Yes, pictures do capture a moment but what happens when there are infinitely many moments. This is what smartphones have done. As the technology of smartphones progresses so does the quality of the cameras. Granted it is not as good as a professional camera, but not many people own those anyway.
The Business you should not start in 2020
The point is that people can take their pictures. These snaps may not be artfully done, but that does not matter. The sheer volume and accessibility of photos have decreased each one’s value. They are also readily distributed.
A person can take a quick picture and then send it at a moments notice to their entire family. This entire process takes a few seconds, if that, and is completely inexpensive. The need for a professional photographer and even physical prints is largely considered an unnecessary expense. Even the most robust and flashy advertising is not enough to launch or sustain a photography business.
9. Discount stores
When economic times are harsh, and money is short, people look for any and every place where they can save a buck. This is where a discount store gathers its consumer base. They offer customers incredibly cheap products. These are not necessarily of a high-quality, they are actually at times quite poor products. This is mainly accepted because when people are desperate they can not afford to complain or be picky. Since the economic crisis in 2008, the group of people that do discount shopping is growing. It seems logical that along with this growth would be increased in the volume of discount stores.
This is unfortunately untrue. Small discount stores cannot survive. They have tried to confront and compete with the big stores and they have failed every time. Big discount stores like Wal-Mart can move massive amounts of products every day. This means that they can drastically drop their prices.
A discount on an already discounted product results in a price which is far superior, to the buyer anyway, compared to the prices offered by small discount stores. Because of the sheer volume of the stock orders, big stores can source better quality products which are still at a low rate.
The profit earned from each product may be low, but when millions of units are sold the result is a rather massive earning. Small stores are simply not able to offer the same quality products at such a low price. They are also not able to deliver the same variety of products. Customers can go to stores like Wal-Mart, where they can purchase everything they need all at a price which is lower than those offered by smaller stores.
10. Independent auto-repair shops
If it is broke, fix it, don’t throw it away. This is the philosophy that most people live by. Your average person cannot afford to buy a new car every time something goes wrong with their current vehicle. They need to take their cars to a mechanic every year for a service and they need some sort of protocol in place for when something goes awry. In previous years, a car dealership and an auto-repair shop were two completely separate entities. One would sell you your car, while the other fixed it. Currently, these come as a package deal.
Whether a car is bought new or used, it is common practice for it to come with a service deal as well as extended warranties. The service deal is an agreement made with the dealership whereby for a small additional cost, a person can take their car back to them once a year, and they will have the car serviced by reputable companies. These companies are rarely small and independent shops.
They are often large businesses that have signed contracts with the dealerships. They have large premises and have state-of-the-art equipment. Small businesses cannot compete on this level. They cannot afford the large shop space which makes customers feel more comfortable and it is rare for a small business to have the diagnostic equipment which is necessary for the new cars which are on the market.
One place where independent companies can get business is in cases of emergencies. If something breaks in a car or the car breaks down altogether, then a person might take their car to these companies. This is only if they do not have extended warranty packages. If they do, then they simply take the car to the dealership who will have the car fixed at no charge.
11. Fast food
In the big cities, there are fast food shops on every corner. There are not only multiple locations but also a vast variety of options. The fast-food industry is enormous, and the competition is tough. Their products come at affordable prices and they generally taste quite good due to the flavor enhancements added as well as the style of cooking. Another added draw is the convenience of the purchase. There is no extended waiting period and one does not even have to get out of their car. For people on the move, fast food franchises can wind up being their main food source.
Money can be made in this industry, but there may be too much competition to be worth it. Even if a niche spot can be found the chances of it staying this way is slim. There will always be another store on another corner which will threaten to diminish your consumer base. Their food might not necessarily be better, but their prices could be lower. Huge companies like McDonald’s can offer food at very low prices simply because of the sheer volume of their output.
Competition is only an obstacle if there are buyers to compete over. Fast food is convenient, but it is also very unhealthy. This may not have been a problem 10 years ago, but today it is a very large concern.
As the low quality of fast food products becomes more publicized, the number of people who consume fast food diminishes. Even though it is less convenient and generally more expensive, people are starting to opt for healthier options. Even the medical industry has started actively steering people away from fast food.
12. Restoration company
Unfortunately, we live in a throwaway society. For the most part, if something breaks then the first course of action is to simply toss it and buy a new one. This might seem frivolous, but it is generally the cheaper option. Appliances are all too easy to purchase. Some stores offer a variety of products in a large range of prices. There is most definitely a product for every type of customer out there. While simply purchasing a new product is the way that most people choose to go, there is the option of repairing it.
This may seem like a gap in the market, but it is not. Products purchased at large and reputable stores mostly come with a warranty. If the product defaults within a certain amount of time, then it can be taken back to the store and they will have it repaired with no attached cost. They do not send these broken products to any company. They send them to large companies with whom they have an established relationship and contact.
If a restoration company does not fit into this group, then they may have some problem sourcing clients. Some products hold sentimental value and a person is reluctant to get rid of it. Here they will send it to a restoration company, but only if the cost is to their suiting.
Restoring a product can become quite costly if spare parts need to be sourced. If a company is to make any kind of profit, then they will need to up the price if they are to cover this cost. There are very few items out there whose sentimental value outweighs the cost of repairing it. This is what is directly affecting the profit margin of small restoration companies.
13. Liquor stores
The dividing line between wants and needs can be different for each person. As a rule, people need water, food, clothes, a roof over their heads, education and medical attention. There is a variation on each of these which changes according to a person’s financial situation. However, overall, alcohol is not a need. It is a luxury. Money is generally not specifically put aside to accommodate for a monthly alcohol allowance. As the economy worsens and people start tightening their purse, it is luxury items which take a knock.
Previously, alcohol may have been the exact thing which people turned to when times got hard. This is not exactly the case now. Firstly, the negative health impacts of alcohol are constantly being announced by the health industry and even at government levels. If people are drinking, they are doing it knowing full well the consequences.
Another fact which may influence the sale of alcohol is the price. Sin taxes get raised annually which are making products like alcohol and tobacco increasingly more expensive to purchase. The result is that, even if a person is inclined to turn to alcohol to escape their reality, it might not be feasible considering the rising costs.
Drinking is a social activity. Society is largely aware of how dangerous and threatening it can be. But, the fact remains that people will always drink. This does not mean that the business will be a lucrative one. If people are going to purchase alcohol, they will buy it at reduced prices from big stores. Small liquor stores cannot compete on this level. They will see an overall drop in clientele due to both perception and prices.
14. Pet supply stores
People have pets and people love their pets. This will always be true. People need supplies for their pets, this is another thing that will always be true. But, people will not always buy supplies for their pets from the little shop down the road. They are taking their business elsewhere which is resulting in a lot of small pet stores closing their doors for good.
Rent, just like everything else, has gone up in prices. Large stores with large client bases can accommodate the rise of prices. A small store cannot. To continue running, they are forced to up the price of their products. Unless they have extremely loyal customers, this will result in buyers frequenting stores that offer products at lower prices.
The Business you should not start in 2020
Another cut back which pet stores make when costs rise is to hire staff that is not qualified. A qualified worker costs more but at least they are schooled on the product and can advise customers. An unqualified customer may land up giving a customer incorrect advice which will further cost the business buyers. It creates a devastating negative feedback loop.
Internet-based companies have lower operational costs. They do not have to spend excessive amounts of money on rental space or numerous employees. This allows them to offer the same products, but at discounted prices. Online shopping is also far more convenient than heading to the store. Products are ordered quickly and arrive at the buyer’s doorstep in a short period. The majority of the time, people will tend to buy their pet supplies online and not at the shops. This kind of climate is enough to drive small pet stores straight into the ground.
15. Computer shops
In the 1990’s most houses only had one computer. As the technology and the industry advanced, computers became highly desirable products. Selling computers and running a computer shop does not require any advanced skills. With these factors at play, people starting opening computer shops on every corner. Business may have been good for a time but eventually, the market simply became flooded. To stay afloat there were only two real options available to computer shops. These were to drop the price of their products and to increase their marketing.
The profit made on a computer is not exceptionally high. The product itself is rather expensive to produce which makes it impossible to reduce the price too much. If a shop is already operating on low-sales, then reducing the price of the products is simply not an option. This leaves them with marketing. A computer shop does not produce the products, they simply sell them. The only thing that can separate them from their competition, other than prices, is the level of service offered. But, how much does this matter?
The Business you should not start in 2020
Computer shops that opened in the ’90s are not surviving. They are closing every day. Added to the internal competition and operational costs is the fact that there is competition coming from big businesses. They sell a huge number of products, so they can drop the price of their computers and still make a sizeable profit.
It may be the computer age, but it is not the age of computer shops. Even if a shop can compete and sell a product and service which is desirable, the profit margin will still below. It is not likely to remain afloat for long.
15 Roles in Silicon Valley That Will Generate High-Paying-Salary
In just about every region of the world, the working industry is plagued by the same problems – lack of jobs, low pay, next to no advancement options and bad conditions. This has become a given if you’re an adult. This is so common that parents and relatives prepare you for the dreads of the corporate world from an early age. However, one industry is an anomaly in terms of this.
Of course, we’re talking about Silicon Valley, the high-tech and futuristic bastion of the entire world. There, unemployment is almost twice as low as in the state of California, not to mention the rest of the US. Every important tech company in the world has its headquarters there and we can observe many groundbreaking discoveries being made right under our noses.
This special place has become a dream destination for many people seeking advancement in their careers. An increased desire to work here leads to increased competition for every workplace available. Also, companies don’t hire so easily and fast, mostly because the positions are so demanding that there simply isn’t a big enough hiring pool.
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However, if you manage to get in, you will most likely be set for life if you work hard. To cover the significance of Silicon Valley for our world, we’ve compiled a list of the 15 most lucrative jobs there. Each one of these positions will transform your life in every way.
1. Senior VR technology developer
We’re going to start with one of the newer positions in the tech industry. Virtual reality has been humanity’s dream for some time. For the time being, we’re taking baby steps in developing sufficiently powerful technology that can handle the demanding graphic endeavors. Unlike normal graphic design and web developing, virtual reality apps and projects require a wide range of knowledge from all kinds of technical and artistic fields.
Because it takes so much knowledge, the Senior VR technology developer can earn more than $200k a year without a problem. Don’t be mistaken, however. The life of a VR developer is not a lavish one, nor is it easy to maintain your composure in such a competitive and demanding field. The position requires you to work long hours, have an open and creative mind, without any sort of bias whatsoever. It’s like a mix of multiple other positions, that’s why it’s so lucrative.
It takes a substantial amount of engineering knowledge to master the mechanics of things that you have to insert in a program or an app. Usually, the VR department of a company is divided into the hardware and software parts. Software developers use the technology created by the hardware department to maximize the potential to fuse reality with fiction.
The hardware department also leans on their software counterparts, due to the immense support a visual representation provides when creating a new device. If you’re a technician working on a VR project, don’t expect such a good job to pay ration. If you have a good master’s degree and sufficient experience, you can probably climb the corporate ranks and reach that $200k pay.
2. Human resources department director
When we talk about all the Silicon Valley companies, we often think about the engineers and the brilliant developers right away. They’re the ones that bring you the software updates, your new smartphone and many other tech innovations that make the world a better place. Despite their significance and influence in the world, tech developers earn less than a person who is equally if not more important to the company than they are.
We’re talking about the human resources department directors. Now, we all have experience with people from the HR department, but choose to overlook them in the everyday chaos. However, they are the single most important cog and the thin thread upon which the future of every company holds. They are responsible for hiring new employees and evaluating their skill levels. In Silicon Valley, this is even more important and that’s the reason why they earn upwards of $200k.
If you think being the director of the HR department is just interviewing people for a new position, it’s much hard than that. Being in such a position requires substantial knowledge in the fields of psychology and philosophy. If you’re deciding who gets to be hired at a multi-billion-dollar company, you need to have excellent profiling and evaluation skills. This allows you to choose one candidate from more than a thousand.
Deciding what to do is not always easy and hiring an employee can make or break a company. If you love having lots of responsibility in your hands, then this job is the right one for you. Not many people know how to judge character, but if you do – you can capitalize on that skill.
3. Head of the legal department
The legal facet of high-tech companies is always shrouded in secrecy. However, it’s been found out that Facebook’s head of the legal department earns over $400k. How is that possible? Well, normal companies and smaller ones don’t have the money to have a constantly employed legal team. It takes a lot of effort, but it’s kind of pointless to have one if you don’t do that much business. A much easier option is to hire a team when something goes wrong.
Well, big companies like Apple and Facebook can’t afford to do that. They handpick the best legal teams in the country and hire them as their permanent lawyers. These corporations do a lot of service and export billions of items and devices each year. Mistakes are possible and if they happen, people are quick to sue. This is when the legal team comes in to help. They settle the problem outside the courtroom and save their company’s image.
Could you imagine what would happen if every lawsuit against every company became known? It would be a PR disaster and people would stop purchasing the services of that company. Moreover, it’s safe to say that the head of the legal department is the most demanding job in Silicon Valley. It is estimated that Apple faces around a thousand lawsuits of all kinds each month. It’s an immense burden to carry and a lot of work to do.
Only the best lawyers from the most prestigious firms can be the legal team of Apple, Microsoft or other similar companies. If you have no problem working under challenging conditions, you will love this job and the pay that comes with it.
4. Product chief
Of course, it’s ludicrous to assume that every company in Silicon Valley has only one person who is tasked with the creation and subsequent promotion of every single product. Apple, Google and Amazon all have dedicated teams of hundreds of people, all tasked with maintaining the quality of one facet of the product. In some cases, there can be a whole team on the task of creating a new notification bar in the iOS 11, for example. It’s an intricate network of dedicated experts.
Despite the complicated system in which these companies work in, all the experts answer to one man – the product chief. The top product chiefs earn at least $2 million and with cash incentives and other bonuses depending on the success or different situations. With all these bonuses, the number can reach closer to $20 million. Despite the immense amount of money, these people are so successful, but how hard is their job?
Extremely hard is the right answer. They approve or deny every single decision when it comes to the product that is about to be released. The software team can work on an idea for two years and if the product chief doesn’t like it – everything is in vain. It’s an extremely hard position to be in, as your decision impact the share prices and other different factors of a company’s success. Some say it’s not a comfortable position to be in.
Comfortable or not, one thing is clear. Every corporate giant has become successful because of the approval of a product chief. This position requires a broad range of knowledge in all sorts of fields. If you think you can handle the pressure, the road is open.
5. Retail guru
The retail part of every company is the final piece which connects the seller to the buyer. Mastering the art of retail takes a substantial amount of skill. One thing is to make a genius product, a completely different one is to know how to sell it. In history, many different brilliant inventions have failed because they weren’t being sold at the right price or the right way. A good product with a bad retail guru will do much worse than a bad product with a good retail guru. Those are just industry facts.
In Silicon Valley, things are no different. Most of the big corporations place much significance in the retail sectors. The way you price something and the moment you release it influence the brand a whole lot. That’s why Apple and Amazon are so successful in launching their brands. Their retail gurus earn more than $1 million without cash incentives. And given the fact that these two companies are indeed worth multiple billions of dollars, it’s no wonder that these people are being paid so much.
Retail gurus and their teams work tirelessly to discuss the best launch options. It makes a big difference if Apple decides to launch its new product in the first or the 3rd quarter of the year. They have extensive knowledge of demographics, economics and other fields of science. That knowledge is used to devise the best strategy which will further improve the company’s rating.
Out of all the jobs on this list, the retail guru is probably the most fun. There is not so much work in the traditional sense – it’s more comprised of brainstorming sessions.
6. Marketing director
When faced with the promotion of an important project, you have a sensitive process on your hands. One wrong move and your product won’t reach the desired group. A single stock plummeting or a stat change can dramatically impact the future of the whole company. This is why it’s important to market the product in just the right way – something that is both unique and characteristic of the company which sells it. Therefore, you could say that marketing is the soul of the product.
How do you think Apple is so successful? They never employ intrusive marketing or pop-up ads. Over the years, they’ve found a formula for success and have stuck to the formula until it became a real-life piece of the company. This is thanks to the genius marketing directors which they have. Like Apple’s marketing, the director’s work in silence to both keep their brand afloat and to expand it. And it brings the company more and more success each year.
If you like the spotlight, then this job is not for you. You will most likely work behind the scenes and spend countless nights awake on to help your brand reach new or lagging markets. However, if you can keep up with the stress, your pay will compensate for all the troubles you’re facing. The top marketing directors and executives in Silicon Valley are earning upwards of $500k, something that will set you up with a hefty retirement fund all in all.
Marketing is a great outlet for creativity and it brings the best in everyone. If you think your work can touch audiences of all ages and groups around the world, start ascending the industry’s ranks slowly but surely.
7. Data scientist
Have you ever thought of why Silicon Valley companies are so successful? Why do they increase their revenue every year and how exactly do they accomplish that epic feat? Well, for starters it’s because they know the demographic which is loyal to them. By knowing that, they identify a core group and target their features, marketing, and everything specifically towards them. This is an amazing strategy, but who in particular should we thank for this work?
The answer is – data scientists. These brave men and women are tasked with collecting data about their users. Not only that, after the collecting process, they have to sift through all that data and draw conclusions that may prove to be vital to the company. For example, if one of Microsoft’s laptops is not selling well, the data scientists will collect data about which stores are lagging in sales and will deliver the data to the executives. From there, they decide whether to remove the model from their offer or not.
Programming languages and data management are skills that are a must-have if you wish to be a part of the team of data scientists. $200-250k is the base pay for this position. And, according to some predictions by experts, these numbers in only about to grow. More and more people are purchasing and browsing for products online, therefore more data scientists are in need.
It’s one of the less stressful jobs, which is a big positive for those that aren’t good at making decisions hastily. Collecting, categorizing and analyzing data is a good stable job that will surely enhance both your knowledge and quality of life altogether.
8. Ruby on Rails engineer with experience
Some of you who are well-versed in technology and programming have heard about this term, but most people haven’t. Ruby on Rails is a famous variation of the programming language Ruby, a different form if you will. It was specifically designed for easier writing of apps and games. It’s become an indispensable tool in the arsenal of every company which seeks the upper hand in web and app development. It’s an underrated, but paramount skill.
In Silicon Valley, everything revolves around the adaptation to the smartphone. Thus, Ruby on Rails engineers is sought-after more than ever. However, masters of this programming framework are not easily found. It’s fairly hard to learn the language and it isn’t one of the most popular ones. Most students opt for Java, C++ or HTML and CSS. Despite the lack of popularity, Ruby on Rails is still needed and you can use that need to your advantage. Companies are also willing to go the extra mile for this.
This extra mile includes pays upwards of $250k a year, without bonuses and added incentives. Despite the amazing pay, this rare breed of programmers is in even more luck. Companies often like to “bribe” them with apartments, unlimited vacation time, all you can eat buffets and even infinite Uber transportation credits. They’re truly living the life in Silicon Valley and you can get in on it too if you have the perseverance to attain it.
You can learn the language, but you will approximately need 5 years of work experience to be taken into consideration. Experience is the key in Silicon Valley, as they value workers who already know the ins and outs of the business.
9. Senior iOS software engineer
Operating systems are some of the most stable and unstable creations of the present-day era. How can that be? Well, they’re designed to be stable and to serve smartphone and tablet users daily. However, constant use leads to the discovery of flaws, which need to be covered by frequent updates. These can come out on a weekly or monthly basis, with emergency tweaks coming out ahead of the regular schedules. It’s something that’s performed all over Silicon Valley.
The men who are employed by companies like Apple work tirelessly to keep their OS flawless. iOS is notorious for requiring a large team of software engineers that work around the clock to think of improvements and fixes for existing problems. It’s a hectic job that requires you to think with lightning speed. However, that doesn’t mean you don’t get the right compensation for your troubles. A pay of $200k+ is something that would motivate anyone to work and bring out the absolute best in him.
There’s even more to the benefits of working at Apple. They aren’t big on the whole “work experience” thing. You won’t have to sweat if you don’t have years of work experience. They place their priorities in the mental sector of the person’s performance. Anyone can rack up years of work experience, but not everyone has a brilliant mind. Therefore, there are rigorous tests included, to determine whether someone is worthy of becoming an iOS software engineer.
If you’re exceptional at your work, you can reach the position of a senior software engineer. If you love Apple products and know the ins and outs of the programming work, give it a chance. Silicon Valley is expecting you.
10. VP of engineering
We’re heading into deeper territory right now, mostly revolving around the positions that take a lot of work and responsibility. Of course, every position on this list is demanding. Besides, Silicon Valley is the center of the corporate world and the tech hub of the entire planet. But, these high-profile jobs are designed to test the limits of human endurance. Such is the role of the VP of engineering, a position that combined two of the most important facets of the professional world.
If you take on that role, two main chapters await you. It’s already a given that you know the ins and outs of all the programming languages and software tricks. You have to employ that knowledge both to help the company make advances, but also to mentor those less skilled. The second part is extremely tough and there aren’t many people who can accomplish it. Many brilliant experts simply don’t have the skills, talent or patience to mentor those around them. That’s why the role of the VP of engineering is so tough to fill.
Because it’s so tough to blend in technical savviness and people’s skills, the position can pay over $300k a year, something that you don’t encounter so often. A great amount of experience is needed to fill this position because you need to know to instruct your trainees on how to act in a certain situation. To do that, you have to live through such situations numerous times.
It’s one of the most demanding jobs in existence, but it’s also the pinnacle of tech-savviness and professional excellence. You’re going to need a lot of time to reach these heights, but the sooner you start, the sooner you’ll reach them.
11. Network architect at Google
Network architects are some of the most silent, but most important people in the tech industry. Silicon Valley wouldn’t be what it is today without the constant work of tireless network architects. They have tackled the very basis of tech problems and have transformed the way we look at network systems. Aside from their past importance, people of similar skillsets are always sought after and every major company is always in dire need of such skilled individuals.
Aside from the sky-high $250k+ pay, you will be loaded with responsibilities. For starters, your job is to maintain and develop network architecture for many enterprise environments. This means planning out new server placement, the remodeling of old ones and other difficult endeavors that often go unnoticed. Google places great value on their network architects, as they form the core of the interoperability between Google’s SDN and the corresponding vendors.
Other responsibilities include the maintenance of the lifecycle through thorough and frequent checks of the functioning architecture. Servers and server rooms are always one big mess and are therefore prone to different things going wrong in the process. Because of you, Google’s servers and every single service will run smoothly much to the joy of millions of customers. You won’t be in the spotlight much, as this requires a lot of “dirty work” in the server rooms.
It’s a job that requires lots of skills, most posts around Silicon Valley require at least a Master’s in Computer Science, but not much work experience. Like Apple, Google prefers sheer potential and intelligence, something they deem the crucial trait of every employee that steps through their door. If you have a knack for computers, hop aboard and apply.
12. Chief industrial designer at Google
We’ve covered so many positions that concern the inner workings of smartphone, servers and similar devices. Despite the importance of the inside, not much has been said about the appearance, the sheer form of the many devices Google issues yearly. Functionality is important, but during this era, not many people prioritize it before elegance. Therefore, sleek design on a device is the sales pitch of that device, appealing to the onlookers and passers-by. And you can be a part of this creation process.
Google is very strict when it comes to employing industrial designers. It’s also tough to rise through the ranks of the company, up to the chief designer title, but it’s doable if you have the talent, the pizzazz, and the brains. The job is difficult because as a head design specialist, you need to cater both to the requests of the company and the requests of the users. Your brainchild should be a device that is both suitable to the software within it, but also suitable to the wishes of the customers.
You will need to be exceptional at communication, as you are the bridge between multiple departments. Only you can make them all sync and work in harmony, as the final form of every smartphone, laptop or tablet fall upon you. The Pixel phones and the Chromium laptops are all orchestrated by the chief industrial designer. Even though it’s an exceptional amount of work, you get to be a part of something revolutionary, alongside a $200k+ pay.
The good news is that you don’t need to have much knowledge about software, as your only job is to be the mediator and the one that provides elegance to an excellent device. Sounds cool, doesn’t it?
13. Sourcing/supply manager
Many big companies fall quickly because they haven’t organized their resources well enough. Everybody dreams of growth but omits the crucial facet of growth – an increased number of resources needed. This can lead to complications, as needs stop matching with availability. To stop the creation of these problems, every Silicon Valley company has by their side a dedicated team of sourcing/supply manager, who work around the clock to have everything ready in case of need.
You will be tasked with overlooking the transactions concerning different items your company needs. Whether it’s air fresheners for the leisure room or new servers for the server room, you will oversee the people that oversee the people who get that stuff. It’s an important job that requires excellent people skills and organizational abilities. Everything can fall apart in a matter of seconds if you allow someone to misplace an order to screw up some numbers.
It’s the pinnacle of all organizations in the world. If you’re the sourcing/supply manager for Google, you practically hold more responsibility in your hand that anyone else in the world. Some could argue that the President holds this title, but we’re afraid that the President of the US doesn’t have as wide an influence as Google does. Being in this position is the ultimate test of composure and organizational abilities. For such a significant position, the pay is well above the $200k limit.
If you’re easily confused and can’t handle long working hours, avoid this job. If you adore being responsible for everything and being in the heart of the action, don’t hesitate to seek an entry into the Silicon Valley industry.
14. Director of the product testing department
Okay, let’s say you work at Apple. Tim Cook decides to kick off a new iPhone project. First, the industrial designers think of a concept of a design and seek approval. Next, we have software engineers spending months in their offices, trying to construct a series of innovations that will both be stable and amazing at the same time. When all this is done, the iPhone is ready for sale, right? Wrong. Something is halting its progress, something without which any project is a dead one. What could that possibly be?
The answer is – the product tester. Before every smartphone or tablet in Silicon Valley is ready for sale, it has to go through a grueling testing process. It will be tested for endurance in both software and hardware terms. There will be drop tests, water submersion, bullet firing, and brick crushing. The software part of the testing includes running 10 demanding apps all at once to test if the OS can hold its ground.
In all those tests and trials, there will be one person responsible for everything – the director of all product testing. It is his job to oversee everything that’s going on and if the device is ready for a trip to the retail world. Even though he has a high pay, he must pay attention to a million phases and forms of testing.
It’s his world that gives a product the green light in terms of being ready for sale. You will be asked to have advanced organizational skills and an excellent command of large quantities of data all at once. If you like challenges, this is the ideal work for you.
We’re at the pinnacle of all things Silicon Valley-related. The CEO is the man behind everything that goes within a company. He pulls the strings and orchestrates the entire company, from himself down to the delivery boy that is tasked with getting the devices to the customers. It’s the man or woman on whose shoulders the entire company rests. Of course, the dirty work belongs to the designers and engineers, but we often forget that every CEO has to take the same path as they did. The CEO just emerges as the best leader.
People like Tim Cook of Apple and Sundar Pichai of Google get astronomically high salaries. Cook got “only” $10 million this year, whereas Pichai cashed out with $200 million. Now, these numbers may seem astronomically and outrageously high, but if someone deserves it – it’s these guys. Cook is famous for resurrecting Apple after a hard period, being the hero that revolutionized the tech industry with his ideas, charisma and every other quality that a CEO should possess.
If you want to become a CEO of a company, you simply need to have everything. Starting from excellent organizations skills and charisma, all the way to being the absolute best in your line of work. You may not be the one who does the actual work during this period, but you’re responsible for everyone else’s work. It can be a bit overwhelming, but the trial and tribulations of the previous phases of your career prepared you for it.
Some CEOs are young, some are old, but everyone possesses that flare which we see in legendary scientists, leaders, and philanthropists. These are the men that spearhead every single change movement in the world.